Optimize Your Customer Journey
Omni-Channel Marketing with Facebook Ads
How can you help me grow my business?
We specialize in performance advertising, which means helping you generate and close more leads or sales profitably
We created the ultimate method for planning and managing ads
We developed the software to automate this process, that will be available on self-service basis
We teach this method through training and coaching if you want to learn how to do it yourself
Last but not least we can deliver it through Done-For-You service engagements
Do you provide software or services?
Yes and Yes!
All our products and services are designed around one unified marketing method
You have the full control over how you would like to have it delivered
Of course, our training and client service are powered by that same software!
How are you different from a typical Facebook Ads agency?
Most agencies have trouble explaining their process with clarity, so they lead you in the dark
They have limited technical knowledge of the ad platforms, so they cannot automate very well
Few do a good job of creating 360° campaigns that reach your customers everywhere they are
Many lack transparency about what they actually charge you vs spend on ads
Above all, they usually miss major business opportunities for their clients
Why do you claim to have the “ultimate approach” to Facebook Ads?
We have a dirty little secret to share
There is not much proprietary about most approaches to advertising you may read or hear about!
Most “Gurus” are like the blind men describing their experience of touching an elephant
We compiled a massive amount of existing best practices and turned them into one clear methodology
Finally, we built one unified software platform for implementing it the most efficiently
Can we use your approach with existing tools and systems?
Yes, in fact, we strongly encourage it!
Your existing marketing systems already house important insights about your customers and markets
We “embrace & extend” every system and method that exists out there
But of course, if you use our software you will get the best implementation
What types of businesses is your process for?
We mean it when we say any business
The idea of starting with mapping out a Customer Journey and aligning your ads around it works everywhere
What differs are stages, channels, ad platforms, creative and targeting tactics, but they all fit the same framework
This works in lead generation, e-commerce, SaaS/B2B, info products, professional services, etc
Many people are already using some form of this process without realizing it and maximizing its potential
How much money can I expect to make with your system?
Don’t trust anyone who promises exact results without getting knee deep in your business
It starts with whether you have a product that someone wants, that you can sell and deliver
Then you have to look at how to reach your market profitably and what would be the right message
Consider how big is the market, how far you can scale and what your cost structure will look like
Does your software use Artificial Intelligence (AI)?
We both love and hate this question!
Most people don’t understand the definition, applicability, limitation, and terminology of AI or machine learning
If you expect magic that would replace the hard work of understanding your market, every vendor will disappoint you
Successful AI or ML projects are usually limited in scope supporting specific decision-making within larger applications
In case of our software we use machine learning for bid and budget optimization
Do you have a self-hosted version of the software?
No, and we don’t plan to
All software is delivered under Software-as-a-Service (SaaS) model
Maintaining distributable code would greatly complicate and slow down our product development
We host the software on physical servers that we own and control, in our datacenter
If you have a special development request backed by a significant budget, get in touch via partnership request form
How can we start working with you?
The first step is to get familiar with our methodology so that we speak the same language
If you want Done-For-You service we have to qualify every request individually and then come up with a custom quote
Typically after you apply we would proceed to an in-depth questionnaire and a strategy call
Then we would define and agree upon the project approach and do a contract